There’s a huge perception that natural is better, especially in the beauty world. Yes, many products harness the power of natural extracts and reap their beauty benefits, but if we know exactly what’s doing the job then there’s no benefit of using the ‘natural’ extract rather than simply making it in the lab ourselves.
You’ll also find the idea that natural ingredients are safer than synthetic alternatives. This is a HUGE misconception. Anything can be harmful if you’re using excessive amounts (even water if you’re really going overboard) – it doesn’t matter where it came from. Some of the most dangerous and harmful substances are what we’d refer to as ‘natural’. “Synthetic” ingredients undergo just as rigorous testing to ensure their safety become being released onto the market.